april 27th, 2007
Verdens Gang: Online edition larger than the paper
Posted by
Lotta Holmstrom
More people now read the Norwegian daily Verdens Gang on the net than read the paper edition, according to TNS Gallup.
– It’s a milestone, says VG Nett editor Torry Pedersen to in an interview.
VG Nett is now the largest news source in Norway. I think part of the success comes from VG’s strong reader focus. They started their blog services early, have a very active forum, and at Lesernes VG they bring all user activities together in an editorial context. The latest hit is of course Nettby, a user-created news site.
Disclosure disclaimer: VG is Aftonbladet’s sister paper, with many collaborations between the sites.
Tags: Established media, World